We specialize in providing systematic and professional rescue and recovery services for physical entities—enterprises facing operational difficulties, decline, or crisis. Our clients currently exclusively serve physical entities, primarily including the following categories:
Characteristics: Inadequate management capability, strategic instability, organizational chaos, ineffective "one-person rule" or "rotating leadership," poor governance, lack of management depth.
How We Help:
Conduct a Rapid Diagnostic using questionnaires,述职报告, interviews, and data analysis to identify management capability gaps and accountability failures.
Drive Leadership Restructuring, introducing a CRO (Chief Restructuring Officer) or Co-CEO, establishing a phased dual management structure with clear responsibilities and evaluation mechanisms.
Implement Organizational Change, optimizing management structure, conducting talent reviews, and rebuilding reward/punishment systems to enhance execution and morale.
Characteristics: Cash flow breakdown, imbalanced debt structure, weak financial controls, high hidden liabilities, poor working capital management.
How We Help:
Establish a 13-Week Cash Flow Forecast Model (13WCFM) for real-time cash monitoring, identifying and plugging funding gaps.
Implement Cash Generation Strategies, including accelerating receivables collection, extending payables cycles, inventory reduction, and suspending non-essential expenditures.
Drive Financial Restructuring, negotiating debt restructuring with creditors, introducing new funding, and optimizing capital structure to restore solvency.
Characteristics: Process disarray, high costs, continuously declining gross margins, inventory backlog, out-of-control supply chain.
How We Help:
Implement Key Process Improvements, optimizing procurement, production, sales, and service processes to enhance efficiency and quality.
Drive Refined Procurement and Cost Control, identifying and cutting hidden cost sinks, rebuilding supplier management systems.
Introduce Operational Indicator Systems, establishing key metrics (e.g., revenue per square meter, per person, per session) for visible and controllable operations.
Characteristics: Frequent strategic shifts, blind diversification, neglect of core business, disconnect between products and market.
How We Help:
Drive Strategic Focus, redefining business boundaries, divesting non-core assets and operations, returning to core competencies.
Implement Product and Customer Focus, using SKU analysis and customer value assessment to phase out inefficient products and focus resources on high-value customers.
Develop Feasible Recovery Plans, clearly defining "what we offer, who we serve, and how we do it," ensuring strategy is executable and measurable.
Characteristics: Impacted by economic cycles, policy changes, market competition, geopolitics, leading to falling demand, rising costs, market share loss.
How We Help:
Implement Crisis Stabilization Management, rapidly cutting costs, shutting down/merging/transferring non-core businesses, optimizing asset structure.
Drive Business Transformation and Market Repositioning, finding new growth drivers, exploring new markets or channels, adapting to environmental changes.
Establish Policy and Risk Monitoring Mechanisms to identify external risks early and develop countermeasures, enhancing enterprise resilience.
Characteristics: High burn rate, product-market misalignment, founder stubbornness, superficial management culture.
How We Help:
Implement Emergency Cash Flow Control, establishing burn rate monitoring models, creating cash survival plans.
Drive Product-Market Fit Validation, helping companies return to business fundamentals, focusing on profitable customers and products.
Provide Founder Psychology and Decision-Making Coaching, helping them face reality, adjust mindset, and make rational strategic choices.
Characteristics: Difficult intergenerational transition, weak governance structure, intertwined emotions and interests, low decision-making efficiency.
How We Help:
Design Phased Leadership Structures, introducing external CROs or advisors while respecting family sentiments, balancing power and professionalism.
Drive Governance Mechanism Development, establishing board supervision, decision-making authorization, and evaluation mechanisms to reduce reliance on individuals.
Assist in Developing Succession and Exit Plans, ensuring smooth transition and sustainable operation.
We utilize the "Seven-Element Rescue Framework" from Jing Tao's Stabilizing the Critical as our core methodology to systematically advance enterprise rescue and recovery:
Stabilize the Crisis
Take immediate control of cash flow, implement 13-week cash forecasting and control mechanisms.
Drive emergency cost-cutting, shutdowns/mergers/transfers, asset sales, and other "stop-the-bleeding" measures.
Reconstruct Leadership
Assess existing management, introduce CRO or Co-CEO, establish a leadership structure emphasizing both decision-making and execution.
Manage Stakeholders
Communicate transparently with key parties like creditors, shareholders, employees, and suppliers to rebuild trust and secure support.
Refocus Strategy
Redefine the business and market, divest non-core assets, focus on high-value products and customers.
Transform the Organization
Optimize organizational structure, drive talent review, training, and incentive mechanism rebuilding to enhance organizational capability.
Improve Key Processes
Optimize supply chain, production, sales, and service processes to improve efficiency and quality.
Restructure Finances
Restructure debt, introduce new funding, optimize capital structure to restore financial health.
Rapid Diagnostic: Comprehensive enterprise assessment in minimal time to identify core problems and rescue feasibility.
Data-Driven: Formulate executable, measurable recovery plans based on financial, operational, and market data.
East-West Integration: Leverage systematic Western management tools while deeply understanding Chinese corporate culture and governance characteristics.
End-to-End Partnership: We walk alongside the enterprise through every critical stage, from crisis stabilization to strategic recovery.
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Phone: +86 195 203 99221
Email: Joanna_wo@wootree.com